In order to be accepted by AdSense, you are required to have a website or blog that has been finished. If you submit a website that is still under construction or development, you will be rejected. There are many type of AdSense violations that will cause rejection, one of them is Valuable Inventory: No Content.
This type of rejection is often encountered by beginner bloggers with newly created websites. A lot of people are impatient to monetize their blog. As a result, the rate of AdSense rejection is very high.
The Valuable Inventory: No Content violation is a type of violation that will appear when you apply with a blog that doesn't have enough content or no content at all. It is quite self-explanatory but for beginners, it can be quite confusing.
Read also:
- How to Solve AdSense Policy Violation "Site Behavior: Navigation"
- Experience on Applying for Google Adsense: "Valuable inventory: Under construction"
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Valuable Inventory: No content is a common AdSense violation. |
Fixing Valuable Inventory: No Content
To minimize this type of AdSense violation from happening, you should
submit a blog that already has at least 30 well-written articles. You can get
approval with less than that. However, when you have a lot of published posts,
AdSense will detect that your website is finished and ready to be monetized.
Your chance of approval will go up significantly!
Of course, just having a lot of articles will not guarantee approval. A blog
that has low quality content may also trigger Valuable Inventory: No content
violation. AdSense may asses that your content is worthless.
Therefore, you need to have quality articles. Based on my experience, here are the general characteristics of a well-written article:
- Original article, not copied from other websites.
- Unique writing style.
- Contains at least 800 words.
- Contains non-copyrighted image.
- Contains internal and external links to reputable source.
- Easy to read.
- Tidy formatting.
Valuable Inventory: No content will appear when your blog only contain few published posts, few words, only embedded video or image, scrapped articles, machine-generated articles, and so on.
To summarize, you can fix Valuable Inventory: No content violation by having a lot of published posts and those posts have to be high quality.
However, sometimes you may have done those two main things but you still receive this violation. It can happen because of several other reasons:
Broken theme or scripts
AdSense may not be unable to assess the content of your website properly because of errors in your theme or template. Change your theme!
Slow loading speed
AdSense will not be able to asses your website properly if it loads too long. Slow loading speed can be caused by heavy theme or bad server (if you are using non-Blogger platform).
Doing major changes during review period
It generally takes up to two weeks for AdSense to review your blog. If during
the review period you did a major modification to your website, AdSense will
not be able to complete the review properly, thus you will receive rejection.
Indexing problem
Simply put, indexing is a process to list your website into Google search result. This way visitors will be able to discover your content easily. If your website is private or can not be indexed, AdSense may also be unable to discover your content as well.
Wrong robots.txt setting will cause indexing problem. Do not modify your robots.txt if you do not know what you are doing. For Blogger users, leave the robots.txt setting as default. This way, AdSense crawler will be able to find your blog and review your content.
Do not forget to check how to index your posts using Google Search Console at the following article: "How to Index Blogger Post Using Google Search Console Tool - Basic Search Engine Optimization".
The Key to AdSense Approval is Patience
If you are new blogger, do not be impatient. Build your website well and populate it with a lot of good articles. Monetizing a blog using AdSense can not be done instantly.
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Earnings section in Blogger dashboard after AdSense rejection. |
For bloggers with few published post, AdSense approval is actually irrelevant. It means that you will not get any meaningful income. So it is better to build your content first, acquire steady visitors, then you can think about monetization.
Please do not forget that monetization is only relevant if you have good content in the first place!
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